Prize intensity more than extensity. Perfection resides in quality, not quantity.In the modern hyper-consumerist era we prized quantity. Yet quality is what we should strive toward.
The Great Recession has made us reexamine our spending habits. The New Normal is the antithesis of hyper-consumerism. That means you need to adapt your business for lower spending. Frugal is chic and should remain so for some time.
If your business is based on old spending patterns then you're in trouble. You need to get into the New Normal mindset or you'll sink like a stone. The old hyper-consumerism was based on easy credit which is now maxed out. People are still losing their homes, cars and livelihoods -- don't expect a return to the easy credit-fueled, hyper-consumerist days.
All businesses must learn to live with the New Normal. We're going to be here for a long time. It's up to you to focus on quality, not quantity. Hyper-consumerism is over and people are looking for real solutions. It's up to you to provide quality answers to their problems.
If you liked this article, email it to a friend!
Make sure you never miss another article from The R-Squared Method. Sign up for email or RSS feeds at http://www.lourg.com/subscribe.shtml.